RELATIONSHIP MANAGEMENT: How do business relationships work?

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3. How do business relationships work?

A company's business relationships can involve a long list of customers, vendors, sales managers, potential clients, banks, brokers, the media, and service providers.

Business relationships can also include municipal, state, and federal government entities.

In essence, business relationships encompass all individuals and entities that a company is associated with or expects to be associated with, whether they are internal or external relationships.