INTRODUCTION TO COMMUNICATION SKILLS

The necessity of communication is evident in various areas and levels of life and manifests broadly. The physical need for communication has been scientifically substantiated. The presence or absence of communication affects our physical health. Medical research has shown that socially isolated populations are more likely to get sick and die, making it clear that communication is essential for human existence.

Humans have a need for identity, and through the communication process, we perceive who we are. This understanding of identity is only possible through interaction with others and observing their reactions. The communication process satisfies three primary identity needs: belonging (to formal and informal groups), control (the need to influence others), and attachment (the need for respect).

Communication skills are the abilities we use to share information, ideas, or feelings with others. They are important because they help us connect with people, understand each other, and work together effectively. Good communication makes it easier to solve problems, avoid misunderstandings, and build strong relationships at work and in everyday life.

Why are they important?

At work good communication helps teams work together, reduces mistakes, and improves productivity. For example, when you explain your ideas clearly, others can understand and act on them.

In life communication helps you build trust with friends, family, and colleagues. It makes it easier to express your feelings, share ideas, and solve disagreements.

Practical assignment 1.1. Watch the video, listen, and decide if communication is one of the most important elements in both, business and life? Does it help foster a sense of belonging within a team, maintain motivation, and influence the emotional climate? Why do some brands or companies lose connection with their target audience or employees? How can one create a strong brand, and what role does communication play in this process?

Practical assignment 1.2. Are you communicative? Answer the following questions honestly. There are no right or wrong answers! This test is designed to help you reflect on your communication habits and identify areas for improvement.

After taking the test, you might be wondering, "How can I become a better communicator?" Here are some tips and techniques to help you build on your strengths and address areas for improvement:

Communication is a skill that you can always refine and improve. By practicing active listening, speaking clearly, and managing your emotions, you will not only communicate better but also build stronger, more positive relationships in all areas of your life. Remember - communication is not just about talking - it’s about connecting.

Practical assignment 1.3. Explore key communication skills with flipping cards. This activity promotes engagement by linking visual cues with critical concepts, enabling you to better understand and remember each skill.

What are the benefits of good communication? 

Good communication means sharing your thoughts in a way that others can easily understand. It’s not just about talking; it’s about making sure people know what you mean. Clear and simple communication helps everyone work better together, avoid problems, and build strong relationships.

Why it matters?

Clear communication helps everything go smoothly. Whether it’s talking to your boss, a friend, or a co-worker, speaking simply and listening carefully can solve problems and build trust. Remember: communication isn’t just about talking—it’s about understanding each other.